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Biography, genealogy and origin of the celebrity jean claude decaux

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Jean-Claude Decaux was a renowned French entrepreneur, widely known for revolutionizing the outdoor advertising industry and founding the world's largest outdoor advertising company, JCDecaux. Born on September 6, 1937, in Beauvais, France, Decaux's entrepreneurial spirit was evident from a young age. After completing his studies in Civil Engineering, he joined his father's small advertising company in 1961. Decaux quickly recognized the potential of advertising in public spaces and sought to transform the industry. In 1964, he introduced his innovative concept of advertising street furniture, starting with bus shelters. This new form of advertising not only beautified urban landscapes but also provided a valuable service to the public. Decaux's vision was to create a win-win situation, where local authorities would receive free infrastructure in return for granting JCDecaux the sole advertising rights. Over the years, Decaux expanded his company's reach globally. JCDecaux became a trailblazer in Out-of-Home advertising, establishing its presence in airports, train stations, shopping malls, and other high-traffic areas across the world. Under Decaux's leadership, the company flourished, and his innovative advertising solutions became synonymous with modern urban landscapes. Decaux's impact on the advertising industry was widely recognized, and he received numerous accolades for his achievements. In 2013, he was inducted into the French Advertising Hall of Fame. His contributions to the field earned him the title of "Advertising Man of the Century" by the International Advertising Association. Apart from his professional endeavors, Decaux was also known for his philanthropic efforts. He established the JCDecaux Foundation in 1989, which supports various cultural and artistic projects worldwide. Additionally, Decaux expressed an unwavering commitment to sustainable development, ensuring that JCDecaux's advertising infrastructure was environmentally friendly and energy-efficient. Jean-Claude Decaux's entrepreneurial spirit, innovative vision, and dedication to advancing outdoor advertising have left an indelible impact on the industry. He passed away on May 27, 2016, leaving behind a legacy of transforming public spaces and redefining the way we encounter advertising in our everyday lives.

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